If your company operates in the United States—or works with US investors, customers, or auditors—you’ve likely heard the term US GAAP. But what exactly is it, and why is it so critical for finance teams?
This guide explains it in simple terms, who it applies to, and why understanding it is essential for growing businesses.
Table of Contents
What Is US GAAP?
Definition
It stands for Generally Accepted Accounting Principles (United States).
It is the standard framework of accounting rules and guidelines that companies in the US use to prepare and present their financial statements.
Purpose
These rules ensure financial information is consistent, comparable, and transparent across companies and industries. In essence, firms use US GAAP ti define recording, measurement and disclosure of transactions in financial statements.
Who Sets US GAAP?
Role of the Standard-Setting Authority
Financial Accounting Standards Board (FASB) establishes the US GAAP.
Regulatory Oversight
For public companies, U.S. Securities and Exchange Commission (SEC) enforces compliance with US GAAP. It also ensures financial reporting meet investor and regulatory expectations.
Who Needs to Follow US GAAP?
Public Companies
It is mandatory for public companies listed in the US.
Private Companies and Startups
It is commonly required for private companies with US investors, lenders, or audit obligations. Many startups adopt it early to avoid restatements and compliance challenges as they scale.
Foreign Companies
Foreign companies listed on US stock exchanges must follow US GAAP unless they are explicitly permitted to report under IFRS.
What Does US GAAP Cover?
Key Accounting Areas
It provides detailed guidance across major accounting areas, including revenue recognition, expenses and accruals, assets and liabilities, leases, financial instruments, consolidation, and disclosures.
Revenue Recognition Standards
One of the most widely applied standards is ASC 606, which defines how and when revenue should be recognized from customer contracts.
Why Is It Important?
Consistency and Comparability
It creates consistency across financial statements, allowing investors and stakeholders to compare companies on a like-for-like basis.
Investor and Lender Confidence
Standardized reporting builds confidence among banks, VCs, and other capital providers.
Audit and Regulatory Readiness
GAAP compliance reduces audit risk and supports smoother funding rounds, acquisitions, and IPO preparation.
Better Financial Decision-Making
Accurate recognition of revenue, expenses, and liabilities improves forecasting, cash planning, and strategic decisions.
US GAAP vs IFRS: A Quick Comparison
Accounting Approach
US GAAP is more rules-based and highly detailed, while IFRS is principles-based.
Geographic Usage
While IFRS is used in most countries globally, it is primarily followed in the United States.
Investor Preference
Due to its detailed guidance, it is often preferred by US regulators and investors.
Common Misconceptions
US GAAP Is Only for Large Companies
Not true. Many startups and mid-sized businesses rely on it from an early stage.
Revenue Equals Cash Received
Revenue is recognized when performance obligations are fulfilled—not when cash is received or an invoice is issued.
US GAAP and Tax Accounting Are the Same
They serve different purposes and frequently result in different financial outcomes.
Final Thoughts
Why US GAAP Matters Long-Term
It is more than a compliance requirement. It is a foundation for transparency, credibility, and scalable growth.
Whether you are a startup raising capital or an enterprise managing complex operations, understanding itensures your financial reporting stands up to scrutiny and supports long-term decision-making.
To know more about how to master US GAAP, you can talk to our experts.


